You may be familiar with the TV commercial where a certain Migs was nervous about showing his newly bought condo unit to his father for the first time. During the tour, his father seemed to appreciate his son's choice but somehow felt slighted because he wasn't needed anymore - to which Migs was quick to suggest that he would welcome a new flatscreen TV, to make his father feel better.
Well, guess what... That commercial now has a sequel, and it shows Migs savoring every moment of his personal independence in the comfort of his own home. These series of commercials are Avida Land's way of highlighting the personal fulfillment enjoyed by many young professionals whose early rise to success has afforded them the finest things in life.
Migs represents every young Filipino
who achieves his goals in life and reaps the fruits of a successful career at
an age when he gets to enjoy the peak of his youth while basking in the
pleasures of personal independence. With this new commercial airing on major TV
networks, Avida aims to inspire more hardworking young professionals to believe
that their dream of personal independence is well within their reach and that
they can afford to buy a home they can truly call their own.
“We have seen a phenomenal rise in
the number of young people who can now afford to purchase their own condominium units. It is a good sign that more Filipino young professionals are getting
smarter in making responsible, discerning choices in life and they have
realized the value of investing for their future,” said Tess Tatco, Avida Land
Corp. Marketing Head. “This is why Avida came up with a new TV commercial that
gives tribute to these financially-conscious and independent-minded young
Filipinos who have made the smart move to invest in their own home.”